REPORT TO THE CITY COUNCIL
August 21, 2014
FROM: BRIAN R. MARSHALL, Director
Department of Transportation
BY: JEFF LONG, Planning Coordinator II
Department of Transportation
SUBJECT
Title
Authorize the Director of Transportation to execute an agreement between the City of Fresno and California State University, Fresno, allowing the university to use its agency-issued identification cards as fare media for access on Fresno Area Express fixed-route buses
Body
RECOMMENDATION
Staff recommends City Council authorize the Director of Transportation to execute a three-year agreement between the City of Fresno and California State University, Fresno (CSUF) allowing the university to use its agency-issued identification cards for access on Fresno Area Express (FAX) fixed-route buses.
EXECUTIVE SUMMARY
With the installation of new fare collection equipment in 2013, FAX has the opportunity to accept new fare media. In the original fare collection system procurement, CSUF partnered with FAX to ensure acceptance of its ID cards on board FAX buses. The new system will allow CSUF students, faculty, and staff to swipe their ID cards at the farebox for fare payment. FAX will bill CSUF monthly for all rides provided at a rate of $1.10 per ride. This rate is equivalent to a 12-percent discount off the regular fare. CSUF will fund this program through its Alternative Transportation Fund. The agreement is for three years and will be evaluated on an annual basis.
BACKGROUND
In 2013, FAX installed Genfare Odyssey Fareboxes capable of accepting various new fare media, including magnetic stripe cards, which are used on various ID cards. CSUF partnered with FAX during the original procurement process as a regional partner. CSUF goal is to reduce parking congestion, improve air quality, and provide an alternative method of arriving on campus. This agreement will allow CSUF students, faculty, and staff to swipe their ID cards at t...
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