REPORT TO THE CITY COUNCIL
January 25, 2018
THROUGH: BRUCE RUDD, Interim Assistant City Manager
City Manager's Office
FROM: PARVIN J. NELOMS, JR., Director
Parks, After School Recreation and Community Services Department
SUBJECT
Title
Approve License Agreement Special Event - Woodward Park Between IAN Group, LLC and the City of Fresno
Body
RECOMMENDATION
Staff recommends that Council approve the License Agreement Special Event between the City of Fresno and the IAN Group, LLC who will coordinate the Annual Grizzly Fest at Woodward Park and expand it to two days, May 18 - 19, 2018.
EXECUTIVE SUMMARY
Since 2015, the Grizzly Fest music festival had been a one-day event held annually in the spring at Chukchansi Park and features various artists representing different genres of music. The IAN Group, LLC proposes to move the event from Chukchansi Park to Woodward Park (to the west of the Audubon Drive entry booth) and expand it to two days in May 2018. Concert organizers are promoting the Fest as "entertainment for the family - all ages welcome." The 2018 Grizzly Fest promises a Ferris wheel, arts and crafts booths, dance troupes, carnival games, a wide variety of local food trucks and will feature two live entertainment stages featuring musical entertainers including, but not limited to, hip-hop, reggae, electronica, rap, indie rock and R&B artists.
Rapper Snoop Dogg, a renowned musician and television personality, headlines the 2018 Grizzly Fest followed by other outstanding musical groups such as NAS and Foster the People. The roster of entertainers promises to make the Fest a sold-out event. Concert promoters have instituted an EZ pay payment plan allowing attendees to pay for their tickets in four payments. The promoters also intend to use RFID (Radio Frequency Identification) wristband technology to reduce waiting lines and ticket fraud.
The IAN Group, LLC, wants to expand the annual Grizzly Fest and put it on par with other notable ...
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